Welcome!

I am Elizabeth Minton, an associate professor in marketing at the University of Wyoming. I was born and raised in Alaska where I grew up fishing for my meals and spending my afternoons and evenings skiing, hiking, and enjoying the great outdoors that Alaska offers. Wyoming is now my second outdoor home where I enjoy rock climbing, skate skiing, and mountaineering.
In addition to my academic credentials, I am a Wilderness First Responder, Certified Personal Trainer, Certified Professional Life Coach, and Certified Diet and Nutrition Coach. Some of my non-academic accomplishments include Guinness World Record holder for fastest time to set up a 2-person tent, triple under jump rope grand master, speed walking champion, top dog handler, and marathon finisher.

Thank you for taking the time to view my website, and feel free to reach out to me with questions/comments! ~ Elizabeth (eminton@uwyo.edu)
Professional Highlights:

Fourteen years of teaching and analytical research experience in consumer behavior. Five years of work experience in tourism and small business development. Academic highlights include:
  • Research: Publications in such outlets as the Journal of Consumer Psychology, Journal of Public Policy & Marketing, Journal of Advertising, Journal of Service Research, & Journal of Business Ethics (64 articles total, 41 of which are solo or lead author); 2,128 total citations
  • Teaching: Face-to-face and online teaching experience (average UW course quality 4.6/5.0), partnered with 73 local businesses for classroom service learning projects since 2014
  • Grants: External grant recipient of $34,881 (recipient of an additional $76,800 of internal UW funds)
  • Service: Committee member for 16 UW dissertations/theses, advisory board member for Small Business Development Center for 7 years, advise 2 UW student organizations, serve as an AE and on ERB for journals, initiated & coordinate UW marketing experimental lab
Dedication
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Solomon Onyx Minton
My purpose in life is to make a difference in this world in the small things I can do for others on a daily basis - whether it be one conversation with a student, a helpful insight for a business, leaving a hiking trail cleaner than I found it, or walking alongside someone in a tough time in their life. I am inspired to this by my faith and in loving memory of my son, Solomon, who passed away at just three weeks old in January 2021. I have been blessed with more than I deserve, and I greatly desire to pass that grace and kindness along to others, just as I know my son would also do if he were still here on earth with me.